2013 Chevrolet Sonic Showcased with Siri Integration in ‘Find New Roads’ Campaign Ad [video]

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© General Motors

Chevrolet has begun rolling out an advertising campaign for Siri “eyes free” integration with the infotainment system of both the 2013 Chevrolet Sonic and 2013 Chevrolet Spark. The video below, titled “Buttons” showcases what Chevrolet calls “the button to end all buttons.” Using an easily accessible toggle on the steering wheel gives you full access to Apple’s Siri while driving. Similar to setting the cruise control, adjusting music volume, or any other steering wheel mounted control, the Siri “eyes free” button seems to be the next big trend in automotive mobile technology. How long do you predict it will it take to integrate other mobile personal assistants? Give us your feedback below.

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About Jeff Corniea

Jeff is an avid automotive enthusiast. He has been in the automotive industry for over 20-years and co-founded of one of the most prominent online distributors of automotive aftermarket accessories, autotrucktoys.com. Visit Google+ profile.